Downs Performance Hardwood features the most durable finish in the industry along with unparalleled crystal clear beauty and detailed graining. It offers homeowners outstanding color quality, uniformity and a high-performing surface that won’t scuff or stain.
“Customers can be confident that with the most durable finish in the industry, their floors will remain beautiful year after year,” says Randy Upson, Vice President of Merchandising for Flooring America.
With 50 year guarantees on wear, manufacturing, structural integrity, and finish, Down’s Performance Hardwood gives homeowners a floor they can count on to stay strong and look beautiful for many years to come.
“One of our goals at convention is to provide our members with the best flooring products on the market to offer their customers,” says Vinnie Virga, President of Flooring America. “Downs Performance Hardwood is the best of both worlds. It’s a wonderful option to add rich beauty to the homes of active families.”
About Flooring America and Flooring Canada
Flooring America (FlooringAmerica.com) and Flooring Canada (FlooringCanada.com) consist of more than 550 member-owned floor covering stores throughout the United States and Canada. Flooring America and Flooring Canada provide members with exclusive brands and warranty programs, comprehensive multi-media advertising programs, complete Showroom merchandising packages, plus training in management and sales. They operate as a division of CCA Global Partners, the world’s largest flooring group.
Houston, TX (July 21, 2010) — Carpet One Floor & Home continues its long-standing tradition of unparalleled product offerings with its latest line of floor covering: Invincible Performance Hardwood.
Invincible Performance Hardwood embodies some of the best flooring attributes in the business. The multiple aluminum oxide layers in its Invincible Intensity Surface Shield give the hardwood improved flexibility, increased stain resistance, and superior protection from scratches, scuffs, and wear. The TRUgrain cross-linked technology found in the topcoat sealant lets the true beauty of natural hardwood shine through. Nano particles in the finish allow for crystal clarity and a super tough surface. Its proprietary computerized color monitoring system, PlankPerfect, ensures that every piece of Invincible Performance Harwood possesses the most vivid coloring, constant uniformity and incredible performance. In addition to its superior durability, color and detail, Invincible offers a 50-year warranty customers can trust.
“Invincible Performance Hardwood lets our members offer customers an incredibly long-lasting product that will add beauty and value to their homes,” says Jim Aaron, Vice President of Merchandising for Carpet One Floor & Home. “We are always searching for the most technologically advanced ways to bring beautiful floors to our customers.”
About Carpet One Floor & Home
Carpet One Floor & Home (http://www.CarpetOne.com) is North America’s leading floor covering retailer, with more than 1,000 independently owned and operated locations in the United States, Canada, Australia, and New Zealand. Carpet One Floor & Home stores are known for a broad selection of carpet, wood, laminate, ceramic, vinyl, and area rugs, including exclusive brands like Bigelow and Lees. They offer a unique customer experience with the exclusive SelectAFloor merchandising system that simplifies the shopping experience and The Beautiful GuaranteeTM, which guarantees that the customer will be 100% happy with their floor,
Lees®, America’s second oldest brand of carpet, has set the standard for carpet comfort and performance for over 160 years. And now this exclusive line, available only at Carpet One Floor & Home, has been re-revolutionized to provide even more stain protection, comfort, and peace-of-mind for homeowners.
Unlike carpets that feature spray-on protection that will wash or wear off, Lees® works to repel stains from within. The newly re-launched brand is constructed with Evertex, a ground-breaking fiber that inherently blocks stains before they have a chance to set in. In fact, the stain protection found in Lees® is so powerful, that it’s backed by a lifetime stain warranty – guaranteeing stain-free carpet for life.
“Being comfortable with your flooring choice is very important,” says Bill Gaddis of Mohawk Industries. “With its advanced stain-repelling technology and unprecedented warranty, the re-revolutionized Lees carpet is able to give consumers genuine comfort – both in mind and underfoot.”
The re-revolutionized Lees® also features custom-built ExtraLoc backing for extraordinary durability, and a soft, downy touch for unparalleled comfort. Customers will be able to choose from a wide selection of carpet colors and patterns that can be styled to accommodate all types of tastes.
“We are very excited about the recent improvements to this carpet line,” says Carpet One Floor & Home President Eric Demaree. “Lees has always been one of our most popular brands. Lees delivers total peace of mind to customers looking for great looking carpet with unsurpassed durability and performance.”
In addition to all the exciting new features of the re-revolutionized Lees carpet, Carpet One Floor & Home will also be introducing a revolutionary new display system. The Lees color wall will provide a shopping experience that simplifies the decision making process for the customer by showcasing textures and colors in an easy-to-understand, high-touch environment.
Lees® will officially re-launch beginning at Carpet One Floor & Home’s 2010 summer convention in Houston, TX and be available in stores starting in October 2010.
About Carpet One Floor & Home
Carpet One Floor & Home (http://www.CarpetOne.com) is North America’s leading floor covering retailer, with more than 1,000 independently owned and operated locations in the United States, Canada, Australia, and New Zealand. Carpet One Floor & Home stores are known for a broad selection of carpet, wood, laminate, ceramic, vinyl, and area rugs, including exclusive brands like Bigelow and Lees. They offer a unique customer experience with the exclusive SelectAFloor merchandising system that simplifies the shopping experience and The Beautiful GuaranteeTM, which guarantees that the customer will be 100% happy with their floor,
The North American retailer’s exclusive SelectAFloor system has been a popular feature due to its unique organizational layout based around consumer lifestyle and taste and it’s ability to make a traditionally difficult decision – choosing flooring – much easier for the customer.
As Carpet One Floor & Home’s core broadloom program, SelectAFloor is an integrated merchandising system developed to simplify both the selling and buying processes by narrowing choices down to the two things consumers care about most: style and value. Over 400 styles are displayed on SelectAFloor lifestyle pods. Each product is also defined by a Product Promise, or warranty series, that allows the customer to identify his or her needs and set the groundwork for purchasing. Furthermore, the SelectAFloor system makes buying flooring completely worry-free with Carpet One Floor & Home’s exclusive Beautiful Guarantee. If customers aren’t 100% happy with their floor, Carpet One will replace it for free.
“We are very excited about the new lifestyle categories in our SelectAFloor shopping system,” says Theresa Fisher, VP Visual Merchandising at Carpet One Floor & Home. “SelectAFloor has always allowed our customers to find the carpet that best reflects their personal taste and lifestyle with very little effort. Wit this re-design we ensure that our category offerings continue to mirror our customers’ changing needs.”
About Carpet One Floor & Home
Carpet One Floor & Home (http://www.CarpetOne.com) is North America’s leading floor covering retailer, with more than 1,000 independently owned and operated locations in the United States, Canada, Australia, and New Zealand. Carpet One Floor & Home stores are known for a broad selection of carpet, wood, laminate, ceramic, vinyl, and area rugs, including exclusive brands like Bigelow and Lees. They offer a unique customer experience with the exclusive SelectAFloor merchandising system that simplifies the shopping experience and The Beautiful GuaranteeTM, which guarantees that the customer will be 100% happy with their floor,
Description
Carpet One Floor & Home has an excellent opportunity to refill an existing position in our Manchester, NH office for a Regional Membership Consultant. This position is responsible for acting as the main Carpet One Floor & Home contact and source of information for all matters relating to membership. Other responsibilities include:
This position requires a Bachelor’s degree (preferably in Marketing or Business Administration) and 2-4 years experience in a related field (Sales, Customer Service). Flooring industry experience a plus. Must have excellent communication skills, the ability to prioritize and respond quickly, outstanding follow up and people skills along with the ability to learn and absorb new information quickly. The ability to travel at least twice per year for 3-5 days each trip is required (some additional travel may be required). Work schedule is 8:00 a.m.-5:00 p.m. Monday-Friday. The position also requires excellent personal computer skills (Microsoft Office, inclusive of Word, Excel, PowerPoint and Outlook). Excellent spelling and grammar skills with the ability to communicate with corporate staff in a courteous, tactful and concise manner are essential.
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Phoenix Wholesale, our ProSource company owned showrooms, has an excellent opportunity in the St. Louis, MO office to fill a Marketing/Merchandise Manager position. This position is responsible for communication; advertising campaign development and execution; prospect lead fulfillment; special event planning and coordination; and product assortment planning and placement. Specific responsibilities include:
Qualifications
This position requires a Bachelor’s degree and a minimum of 4 years related experience in communications, advertising, public relations, project management, product management and merchandising. This position requires personal computer skills (Microsoft Office, inclusive of Word, Excel, and Outlook) and Desktop publishing. . Excellent spelling and grammar skills with the ability to communicate in a courteous, tactful and concise manner, is essential.
Description
CCA’s Coop Group has an excellent opportunity in the Manchester, NH office to fill a new position for a Vice President, Online Marketing. This position is responsible for the online marketing of coop retail groups including strategy, creative, vendor management and day to day tactical. Specific responsibilities include:
Qualifications
The position requires a creative, energetic, online marketing expert with a deep understanding of online marketing systems, metrics, processes, and suppliers. They will have held a leadership position for an organization that utilizes the web for lead generation. They will be skilled in media buys, website design and development, lead management systems, and social media. Ideally, they will have big-ticket retail, considered purchase experience. Ten years of online marketing experience with brand development, strategic planning, delivery of marketing services, management of teams, and a proven track record for results. Must have an in-depth understanding of online consumer behavior, track record of thriving in a fast-paced business environment, and of over-delivering against stretch targets. Experience with marketing budgets, P&L, and forecasting required. Excellent analytical skills, with great attention to detail. Proven track record of leveraging technology and data to enhance marketing services. Outstanding written and verbal skills, with the ability to present data and conclusions in an organized, concise manner at all levels throughout the company. Must be comfortable with a high-paced, competitive environment. Must be a strong businessperson who thinks about issues from a business perspective; brings strong business and financial acumen to the role. This position requires personal computer skills (Microsoft Office, inclusive of Word, Excel, and Outlook). Excellent spelling and grammar skills with the ability to communicate in a courteous, tactful and concise manner are essential.
WASHINGTON, D.C. (January 6, 2010) — CCA Global Partners is excited to announce the launch of their newest exclusive product collection, Tigressá Softstyle Carpet. Like its animal kingdom namesake, the inventive new collection features the strength and resilience of precision nylon fibers with a soft touch you have to feel to believe.
Although the most obvious feature of this revolutionary product may be its softness, it is Tigressá’s strength and durability that set it apart from its competitors. Its super-strong, nylon fibers are packed tight to stand up to daily carpet abuse. There are actually twice the number of fibers per square inch compared to standard nylon carpet.
“The key to Tigressá’s strength is a type of nylon that holds the twist better and longer, which allows the carpet to hold its new appearance much longer than other carpets.” explains Charlie Dilks, Chief Product Officer for CCA Global Partners. “Tigressá’s soft feel means our customers no longer have to choose between soft and strong.“
Advanced yarn engineering allows for microscopic fibers which produce a pleasant, luxurious touch. The unique geometric fiber shape is designed to withstand force and allow Tigressá to maintain pristine color and appearance. Where other carpet begins fading and matting, Tigressá stands firm, remains supple, and retains a deeper color texture.
Tigressá SoftStyle Carpet can be found beginning in April 2010 exclusively through CCA division showrooms, which include Carpet One Floor & Home, Flooring America, ProSource, GCO, International Design Guild affiliated showrooms, Stone Mountain’s Carpet Mill Outlet, and The Floor Trader. At the launch, the Tigressá line will include several styles available in many colors.
About CCA Global Partners
CCA Global Partners is one of the largest privately held companies in the United States. For nearly a quarter of a century, CCA Global has partnered with entrepreneurial retailers to create a cooperative retail powerhouse unmatched in the marketplace. With 15 independent business brands and more than 3,800 locations, CCA Global Partners is well positioned to positively impact the success of independent businesses. For more information on CCA Global Partners, go to http://www.ccaglobal.com.
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The three-day convention focused on the importance of internet marketing and providing members with the tools to succeed in a virtual world. Along with a wealth of new trend-setting programs, attendees discovered new products and values from major industry suppliers. Featured among the product introductions is up and coming carpet brand Tigressá Soft Style™, which boasts incredible strength behind its luxuriously soft appearance.
Flooring America and Flooring Canada members were given the opportunity to choose from a broad range of seminars and demonstrations to stay abreast of the latest product trends, marketing programs, technology, and buying opportunities. Members were invited to join in Education Day training seminars and witness the unveiling of new advertising programs and promotions for the second half of 2010.
“We strive to give our members every advantage in order to help them remain successful in the marketplace,” says Vinnie Virga, President of Flooring America. “And when using the tools from those training sessions, the marketing programs, and the products produce results, we want to recognize that success as well.”
This year’s closing event began with the annual award banquet and presentation on Friday evening, January 8. Afterward, Flooring America and Flooring Canada members experienced an exclusive evening with first-class treatment as they toured Washington, DC in the moonlight and the US Capitol Building after hours.
The site seeing adventure included such buildings as the famous Smithsonian Museum, the US Holocaust Memorial Museum, the Bureau of Engraving and Printing, the Washington Monument, the Jefferson Memorial and National World War II Memorial, the White House, the Lincoln Memorial and much more.
About Flooring America and Flooring Canada
Flooring America and Flooring Canada consist of more than 550 member-owned floor covering stores throughout the United States and Canada. Flooring America and Flooring Canada provide members with exclusive brands and warranty programs, comprehensive multi-media advertising programs, complete Showroom merchandising packages, plus training in management and sales. They operate as a division of CCA Global Partners, the world’s largest flooring group.
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This year’s Convention marked the 25th anniversary of the floor covering cooperative which began as an enterprising 13 member group in 1985. Over the past 25 years, Carpet One Floor & Home has grown to include over 1,000 full-service specialty stores and become the single largest floor covering retailer in the country. But no matter how much Carpet One Floor & Home has grown, it has retained the same integrity and camaraderie that it began with 25 years ago.
“Our members have built their businesses with a lot of sweat and tears, but they’ve always known that they’ve never been alone or without an encouraging hand if they needed it,” said Howard Brodsky, an original Carpet One Floor & Home founder. “The opportunity to build on an outstanding 25 year foundation and be a part of something bigger than their own business will allow our members to continue to succeed in the future.”
“The support and targets have not changed from the early days. The focus is still on the entrepreneur. We succeed together. I am a proud member of Carpet One Floor & Home,” says Aaron Pirner of Carpet One Floor & Home in Wichita, Kansas.
Pirner’s comments echoed the theme of unity that was at the forefront of this year’s convention, and is an integral part of the Carpet One Floor & Home experience. Other members share his sentiments, including Mark Wheat of Wheat’s Carpet One Floor & Home in Northport, Alabama. “I knew I had found my home when I attended my first convention. Never had I seen such unity in the industry. We were like the Three Musketeers on a mission; striving to be better retailers by helping each other be better.”
“The support of Carpet One Floor & Home and my fellow members has helped my business survive in times when many family owned businesses had to shut their doors,” added Wayne Wengerd of Bear Carpet One Floor & Home in Sugarcreek, Ohio.
“Like other pioneers, Carpet One Floor & Home started with a belief in an idea that was bigger than any one member could do on their own. The new generation of Carpet One families and members will build on this principle to make us even stronger in the future,” says Eric Demaree, President of Carpet One Floor & Home.
Old members, new members and first-time attendees alike discovered a variety of latest programs during the Convention, along with unbeatable values from major industry suppliers and new product introductions. Featured among them was Tigressá Soft Style™, a new carpet brand possessing long lasting durability with a soft feel. Also revealed were new advertising programs and promotions for the second half of 2010.
“I still look forward to the new programs to generate excitement among my staff and to provide our customers with new, inventive products. This is what separates us from the rest of the flooring retailers. We have the best merchandising, marketing tools, products, training, guarantees and back up from management,” says Catherine Buchanan of Independent Carpet One Floor & Home in Westland, Michigan.
In celebration of Carpet One Floor & Home’s big milestone, members were treated to some special guests. During the upcoming general session meeting, members will be addressed by one of the country’s greatest statesmen, Colin Powell, and during this year’s closing event, and were entertained by the beautiful vocal stylings of one of the world’s greatest performers, Natalie Cole.
About Carpet One Floor & Home
Carpet One Floor & Home (www.CarpetOne.com) is North America’s leading floor covering retailer, with more than 1,000 independently owned and operated locations in the United States, Canada, Australia, and New Zealand. Carpet One Floor & Home stores are known for a broad selection of carpet, wood, laminate, ceramic, vinyl, and area rugs, including exclusive brands like Good Housekeeping and Lees.
MANCHESTER, NH (October 1, 2009) — Carpet One Floor & Home invites you to add a splash of color to your home while helping to find a cure for breast cancer. Friends, family, and guests will be pleased to be greeted by one of the colorful pink ribbon welcome mats by Carpet One Floor & Home. Each welcome mat sale helps The Breast Cancer Research Foundation® (BCRF), and the Canadian Cancer Society (CCS) find a cure for breast cancer. The indoor/outdoor welcome mats come in exclusively designed patterns and colors for every season. A pink ribbon completes each mat and reminds us of those near and dear who have battled with breast cancer.
Not only are the Carpet One Floor & Home pink ribbon welcome mats a great way to brighten your doorway, they are helping researchers find life-saving treatments and hopefully someday a cure. “It is because of partners like Carpet One Floor & Home that we can support the inspirational researchers who work every day to find a cure,” says Myra Biblowit, BCRF President. Twenty-five percent of the sales of these mats will be donated to BCRF in the US and CCS in Canada. The only way to find a cure is to continue to support these programs.
Carpet One Floor & Home has been supporting breast cancer research and awareness since 2004, and to date, their pink ribbon welcome mats have raised more than $800,000 in the U.S and Canada. This money raised over the past five years has been donated to worthy organizations that are continually searching for a cure. “Carpet One Floor & Home has been a valued partner over the past five years and we look forward to continuing our relationship with them for the 2009/2010 campaign,” says Lesley Ring, Director, Corporate Development, Canadian Cancer Society.
“The Carpet One Floor & Home Welcomes Your Support campaign is our way of giving back to a cause very near and dear to many of us,” says Carpet One Floor & Home President, Eric Demaree. “We are very fortunate that we are able to help these worthy organizations in their search for a cure.”
The new welcome mat collection features a variety of original designs as well as five signature “Hope” mats. The mats are available from year round at Carpet One Floor & Home stores for approximately $24.99US/$34.99CDN. All of Carpet One Floor & Home’s welcome mats are stain-and-water resistant and machine-washable. These inspiring pink ribbon welcome mats make great gifts and add a special touch to your doorway for special occasions or every day. They also make great additions to kitchens and bathrooms too! Visit CarpetOne.com to find the nearest Carpet One Floor & Home to purchase a pink ribbon welcome mat and contribute to an important cause.
About Carpet One Floor & Home
Carpet One Floor & Home (www.CarpetOne.com) is North America’s leading floor covering retailer, with more than 1,000 independently owned and operated locations in the United States, Canada, Australia, and New Zealand. Carpet One Floor & Home stores are known for a broad selection of carpet, wood, laminate, ceramic, vinyl, and area rugs, including exclusive brands like Good Housekeeping and Lees.
The Breast Cancer Research Foundation
The Breast Cancer Research Foundation® was founded in 1993 by Evelyn H. Lauder as an independent, not-for-profit organization dedicated to funding innovative clinical and translational research. In October 2009, nearly $29 million will be awarded to 170 scientists across the United States across the United States and Europe and in Australia, Canada, Latin America and the Middle East. BCRF perseveres in directing at least 85 cents of every dollar raised directly to research. And for the eighth consecutive year, BCRF received Charity Navigator’s highest rating, four stars, thus outperforming over 99.9% of the 5,400 evaluated charities, while the American Institute of Philanthropy has awarded BCRF its highest possible rating of A+. BCRF is the only breast cancer organization in the U.S. to receive these accolades. For more information, visit http://www.bcrfcure.org.
About the Canadian Cancer Society
The Canadian Cancer Society is a national community-based organization of volunteers whose mission is to eradicate cancer and enhance the quality of life for people living with cancer. When you want to know more about cancer, visit our website http://www.cancer.ca or call our toll-free, bilingual Cancer Information Service at 1 888 939-3333
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This year’s tournament was held at Barnsley Gardens, located 60 miles north of Atlanta, Georgia, in the foot hills of the Blue Ridge Mountains. Flooring industry leaders traveled from all over the United States to play at the beautiful 18-hole golf course on September 24th and to enjoy the reception afterwards.
With 120 golfers and guests, CCA was able to raise $120,000 to support the FCIF. Since the first tournament in 2003, CCA has raised nearly $1 million for the Foundation.
“We had a wonderful turnout this year,” said Rick Bennet, Co-CEO of CCA Global Partners. “Our goal was to make this year’s tournament a success and I think we definitely accomplished that goal. We’re all pleased to be able to support this worthwhile organization that is dedicated to helping our flooring industry colleagues in times of need.”
While 27 teams enjoyed some friendly competition and a fun-filled day of golf, CCA Global raised funds through sponsorships and tournament fees.
“It was a very enjoyable day for a great cause,” said Howard Brodsky, co-CEO of CCA Global Partners. “This event gave us an opportunity to enjoy the company of our colleagues while supporting the FCIF’s endowment fund. Rick and I hope to continue this tradition for many years to come.”
“The Board of Directors of the Floor Covering Industry Foundation is thrilled at the success of the Alan Greenberg Memorial Golf Tournament benefiting FCIF,” said Christopher Davis, President & CEO of the World Floor Covering Association, and President of FCIF. “Having such an overwhelming response in this uncertain economic climate is a tremendous shot in the arm for the foundation and our beneficiaries. We are very gratified and thankful for the generosity and support of CCA Global Partners and all who participated in this effort.”
Awards given at the evening reception following the tournament include:
About CCA Global Partners:
CCA Global Partners is one of the largest privately held companies in the United States. For nearly a quarter of a century, CCA Global has partnered with entrepreneurial retailers to create a cooperative retail powerhouse unmatched in the marketplace. With 15 independent business brands, more than 3,800 locations and over $10 billion in aggregate member sales, CCA Global Partners is well positioned to positively impact the success of independent businesses. For more information on CCA Global Partners, go to http://www.ccaglobal.com.
About The Floor Covering Industry Foundation:
The Floor Covering Industry Foundation was created nearly thirty years ago to focus industry attention on the health, human service and welfare needs of floor covering industry members in times of life-altering medical hardships. Since its founding, the FCIF has distributed more than $2.5 million in grants with compassion, confidentiality and dignity. Beneficiaries include flooring retailers, installers, retails salespeople, distributor personnel, mill employees, and industry executives.
Through this program, locally owned and operated independent dealers use their common purchasing power to provide outstanding product selection, superior service, free next day delivery, and discounts up to 80% on the following products:
“This relationship is the next in our continuing effort to bring value in the form of additional programs and sales opportunities to our membership,” said Charles Forman, Vice President of Independent Stationers. “The Independent Stationers national account for NCBA through BizUnite brings additional sales opportunities to our membership through our no-fee national account program that already connects hundreds of thousands of independent businesses with Independent Stationers dealers. We are also extremely excited that the BizUnite Marketplace offers innovative affinity programs to create significant savings opportunities for our members.”
“NCBA is delighted to offer the office products and related services from Independent Stationers - one of our cooperative members. Through our joint partnership with cooperatively owned BizUnite, we are all making a significant contribution to building an economy based on the core cooperative principles” said Adam Schwartz, Vice President of Public Affairs and Member Services. “Locally owned businesses that affiliate with a cooperative can impact not just the traditional financial bottom line but also make a significant social impact on the communities they serve.”
About is.group
Founded in 1977, is.group is a leading global organization providing marketing support and purchasing power for the independent office products dealer. The organization’s members are located throughout the U.S. and in 3 foreign countries. Collectively, is.group members produce $2.5 billion in end-user sales from small to mid-sized businesses. For more information visit the is.group web site at www.isgroup.org.
About BizUnite
BizUnite offers 20+ cost savings programs specifically designed to help small businesses reduce business costs and increase profitability - elevating membership organizations to a higher level of success. On average, small to medium sized businesses are saving $2,000 to $6,000 per year with BizUnite. That number represents savings on payment processing, office supplies, package delivery, wireless services, and payroll processing alone. Founded in 2007 by retail powerhouse CCA Global Partners, BizUnite is located in Manchester, New Hampshire. More information about the company and services can be found at www.BizUnite.com.
About NCBA
Headquartered in Washington, DC; the National Cooperative Business Association creates cooperative connections across all sectors of the nation’s more than 29,000 cooperative businesses, including agriculture, food distribution and retailing, childcare, credit unions, housing, worker, healthcare, energy, purchasing, and telecommunications cooperatives. Acting as the voice for all cooperatives on Capitol Hill, NCBA’s mission for almost a century is to develop, advance and protect cooperative business. In addition, NCBA’s CLUSA International Program has helped develop cooperatives and other sustainable businesses in over 50 countries since 1953. CLUSA currently runs 23 projects in 11 countries.
Carpet One Floor & Home as been donating flooring to local Habitat for Humanity chapters after each convention since 2007.
“We are fortunate to have the opportunity to make a difference in the local communities where we hold our conventions twice a year, and we’re delighted to be able to help such a worthy and essential cause,” said Eric Demaree, President of Carpet One Floor & Home. “We’re glad that Habitat can find a new home for these floors and we look forward to continuing our donations at future conventions.”
Habitat for Humanity ReStores are shops where the local Habitat chapter sells donated new and used building materials at 50 to 90 percent below retail prices. All proceeds benefit Habitat in its mission of revitalizing neighborhoods and helping hard-working, low-income families realize their dreams of home ownership.
“We’re truly grateful for the beautiful carpet from Carpet One Floor & Home,” said Brian Dickerson, Habitat Re-Store Director from the Venice, FL chapter of Habitat for Humanity. “We feel that it’s a wonderful idea to donate the convention flooring to an organization in the convention state. Great donations like this get us one step closer to achieving our ultimate goal of providing affordable housing for everyone in our community.”
Carpet One Floor & Home’s donation would not have been possible without the generosity of Leggett & Platt, Tuftex, Shaw Industries, and Mohawk.
About Carpet One Floor & Home
Carpet One Floor & Home (http://www.CarpetOne.com) is North America’s leading floor covering retailer, with more than 1,000 independently owned and operated locations in the United States, Canada, Australia, and New Zealand. Carpet One Floor & Home stores are known for a broad selection of carpet, wood, laminate, ceramic, vinyl, and area rugs, including exclusive brands like Good Housekeeping and Lees.
Carpet One Floor & Home continued their theme from last convention – “Carpet One Floor & Home Means Business.” The theme for this convention and the last focused on helping Carpet One Floor & Home members increase sales and profits by focusing on three key objectives: increasing store traffic; increasing the average ticket; and increasing close rates.
Last January in Dallas, Carpet One Floor & Home focused on what members could do in the event of a significant loss in top line sales, a very real possibility in today’s economy. A panel of experts reviewed how to manage cash flow, adjust commission schedules and payroll, lower media costs while getting more coverage, lower lease payments, work with suppliers on getting more favorable payment terms, and using financial planning tools to create a realistic budget based on different sales volume scenarios.
“This summer’s convention is all about lowering costs, getting more sales, and helping our members understand how to market to the new customer that has evolved out of today’s economic reality” said Eric Demaree, President of Capet One Floor & Home. “We want our members to know how to identify and market to customers – how to go get them and make a sale.”
This convention’s focus is on web based strategies and online marketing plans that are designed to drive more customers to the Carpet One Floor & Home website and into members’ stores. The members were provided with exciting new tools to turn internet shoppers into paying customers, and the training needed to use these tools to their fullest. A large part of this convention was focused on making sure members know how to use the tools that have been developed to track, monitor, and convert every internet customer that comes onto the Carpet One Floor & Home website into a sale.
The keynote speaker for this convention was Murray Banks, a seasoned speaker and trainer who focuses on lifestyle and its impact on leadership and work performance. The keynote kept the audience entertained, but also left them with specific tips for balancing life and work even under the pressure of hard times. His message was that we need to “take care of ourselves so we can take care of business.”
A new hardwood and laminate program was also unveiled – American Expressions. The new products included in the American Expressions collection are high style, high value, and “Made in America.” The products also qualify and will be classified as Green Select products.
“At our last convention, we built a defensive game plan to help members survive in the economic downturn we are all facing,” said Scott Wheeler, Chief Operating Officer of Carpet One Floor & Home. This convention we are executing the offensive side of our game plan to drive more traffic, close more sales, and raise the average ticket of every customer.”
About Green Select
Our Green Select initiative represents our commitment to making our environment better through our relationship with our communities, our customers, our suppliers and our employees. One key example is our Green Select labels. We’re continually working with our vendors to produce flooring that meets our strict eco-friendly standards.
To earn a Green Select label, the product must currently be recyclable, contain a minimum of recycled material and/or be made from a natural, sustainable, quickly renewable resource. All Green Select products carry the Green Select label.
About Carpet One Floor & Home
Carpet One Floor & Home (http://www.CarpetOne.com) is North America’s leading floor covering retailer, with more than 1,000 independently owned and operated locations in the United States, Canada, Australia, and New Zealand. Carpet One Floor & Home stores are known for a broad selection of carpet, wood, laminate, ceramic, vinyl, and area rugs, including exclusive brands like Good Housekeeping and Lees.