Carpet One Floor & Home® is excited to launch a new program with Angie’s List, a highly trusted name in the home renovation community that provides consumers with access to verified reviews and information on local professionals.
“Many of our Carpet One Floor & Home stores have already benefited from the higher level of focus on Angie’s List,” said Janice Jacobs, VP of Marketing for Carpet One Floor & Home. “This new program not only provides our member stores with increased exposure across other flooring categories, but also helps them save on their advertising costs. Eligible Carpet One Floor & Home stores not participating in Angie’s List advertising now have the opportunity to do so.”
Angie’s List recently announced a new membership level to its eCommerce marketplace and verified reviews platform, which enables and enabling consumers to access reviews for free. That change has dramatically increased the number of customers searching for professional services in flooring and other categories through Angie’s List. Consumers had previously had to pay monthly or annual fees to access the reviews. Premium level membership levels that offer additional benefits remain available, as well. The company has also added benefits for companies that are eligible to advertise or offer eCommerce offers.
“These changes have already increased the amount of opportunities for participating Carpet One Floor & Home members,” said Jacobs. “We’re confident that this program will help drive qualified leads to our stores.”
Carpet One Floor & Home hopes to help more Angie’s List members connect with their local flooring retailers, giving them an alternative to national chain retailers. Because they are a cooperative of independently owned flooring stores, Carpet One Floor & Home can offer Angie’s List users a local option when it comes to their flooring needs while ensuring that they’ll still get great pricing, quality flooring and professional installation.
Another benefit for Angie’s List customers is The Beautiful Guarantee®, available only at Carpet One Floor & Home stores, which gives customers the confidence to purchase their new flooring without worrying that it won’t look the way they expect. Angie’s list members will also find that Carpet One Floor & Home’s attention to quality installation, including the exclusive Healthier Living® Installation System, will make a big difference in their projects.
About Carpet One Floor & Home
Carpet One Floor & Home is North America’s leading floor covering retailer. The cooperative consists of 1,000 independently owned and operated locations in the United States, Canada, Australia, and New Zealand. Carpet One Floor & Home stores are known for a broad selection of carpet, wood, laminate, ceramic, vinyl, and area rugs, including exclusive brands like Bigelow and Lees. They offer a unique customer experience with the exclusive SelectAFloor merchandising system that simplifies the shopping experience and The Beautiful GuaranteeTM, which guarantees that the customer will be 100% happy with their floor. Carpet One Floor & Home is also the home of the exclusive Healthier Living Installation system.